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I would give anything to be able to buy from the many brands, models and prices found in the UK! Shopping to outfit my two kids (4 and 2 presently) was a nightmare of impossible to find products, running around and very high prices. There are no baby superstores per se in Italy and many of the brands you can find around Europe are special order only if you can find a store willing to do it - at full list price of course. Peg Perego, Chicco, Janè, Giordano, Mon Bebe and a bunch of other fairly crappy brands are on offer most places. We wanted a Quinny and had to special order it. Even for  Peg Perego I can virtually guarantee that you can find a better price in the UK.You can find a chain called Io Bimbo and also the Spanish chain Prenatal in most big cities. The big supermarkets like Carrefour, Auchan, Coop, etc have baby items as well, but generally pretty downmarket selection. Most ��������s buy from their local independent retailer. Just buy a MacLaren and be done with it already!

There is a large factory outlet store for baby/toddler goods on the way to our village , I know some visitors have bought stuff there and and it looked very pretty and they  have seemed happy with it but as for quality I dont know as dont have kids!. Next time we drive past I will pop in if anyone is interested.A